30-second summary: To avoid diving blindly into new endeavors and wasting resources by consequence, CPG brands need sales and media data to direct and inform their...
30-second summary: When writing a survey, clarify your objectives before you start writing questions—time spent writing a strategy is well worth it if it means you...
Your blog headline is the show stopper. It’s what entices someone to click on your article. I would go as far as to say the headline...
When you’re creating your resume, space conservation is everything. Since the ideal resume is no longer than two pages (though one page is best for everyone...
Photo by Sharon McCutcheon from Pexels The best marketing strategies focus closely on particular segments of your target audience; crafting messaging designed to “speak” directly to...
Posted by R0bin_L0rd Many of us are helping businesses that are facing hard times, or we’re facing hard times ourselves. If you’re working for a company...
How many times have you seen a term for something you already knew about? This probably happens a lot, right? For example, before I took marketing...
/ /Account-based marketing (ABM) has its share of disciples who swear that it’s the best way to pursue prospects: 73% of respondents to a Demand Gen...
30-second summary: Content marketing is much more than creating and distributing online content. Companies need to look at content as only part of the story since...
30-second summary: When writing a survey, clarify your objectives before you start writing questions—time spent writing a strategy is well worth it if it means you...